Entrepreneurial Personality Assessment

The Entrepreneurial Personality Assessment is a rapid, 10-minute online screening tool designed to evaluate which aspects of an individual’s personality are well-suited for running a business and which traits could pose an operational risk. This 60-question self-report inventory scores candidates across seven distinct scales—including self-sufficiency, risk-taking, and networking ability—to highlight an individual’s unique behavioral strengths and limitations. Fully compliant with APA and EEOC standards, it compares results directly against general population and seasoned entrepreneur benchmarks to generate an immediate online report complete with custom interview prompts and tailored advice.

About this Test

The Entrepreneurial Personality Assessment measures which aspects of a person’s personality are well-suited for owning a business, and which aspects could be problematic.

Purpose

The Entrepreneurial Personality Assessment will provide information about which aspects of a person’s personality are well-suited for owning a business, and which aspects could be problematic.

What It’s Best Used For

  • Pre-Employment Screening: Vetting external job applicants early in the recruitment phase for high-drive, autonomous corporate positions or franchise candidate tracking.
  • Evaluating Autonomy and Decision-Making: Measuring an individual’s “Self-sufficiency”—their core capacity to motivate themselves independently and make tough business choices without direct management input.
  • Vetting Risk and Uncertainty Resilience: Checking a candidate’s behavioral comfort with taking calculated chances and managing the heavy operational uncertainty inherent in building a venture.
  • Auditing Commercial Networking Skills: Assessing a person’s natural drive to proactively establish, preserve, and leverage strategic social connections to unlock new business growth.
  • Predicting Work Ethic and Accountability: Reviewing an applicant’s “Conscientiousness” score to ensure they possess the organic organizational skills, dependability, and efficiency required on the job.
  • Targeted Leadership Skills Development: Utilizing the report’s detailed behavioral type graphs and strengths breakdowns to build custom professional coaching blueprints for existing personnel.

Application

  • Pre-employment
  • Skills Development

Scales

  • Self-sufficiency
  • Conscientiousness
  • Drive Orientation
  • Social Skills
  • Optimism
  • Risk-taking
  • Networking Ability

No. of questions: 60
Question type: Self-report
Estimated completion time: 10 minutes
Shorter versions of assessment available: N/A
Recommended age level: 18+
Qualification Level: Class A
Compliance: APA standards; EEOC standards (gender, age, disability)
Validation Information:
Sample Size: 12,227
Cronbach’s Alpha: 0.61 – 0.78

Features

Benchmarks: Available (general population, Entrepreneurs)
Interview Questions: Available
Group Comparisons: Available

Entrepreneurial Personality Assessment Report Includes

  • Summary
  • Introduction
  • Graphs
  • Detailed narrative interpretation
  • Strengths and Limitations
  • Entrepreneur Personality Type
  • Advice

Factors And Scales:

7 scales:

  • Self-sufficiency: Ability to make decisions and motivate oneself independently.
  • Conscientiousness: Ability to be organized, efficient and dependable.
  • Drive Orientation: Tendency to be competitive, driven, and impatient versus relaxed, laid-back, and patient.
  • Social Skills: Ability to relate easily and comfortably with people.
  • Optimism: Ability to look on the bright side of things, even in difficult times.
  • Risk-taking: Ability to take chances and handle the inherent uncertainty involved in taking risks.
  • Networking Ability: Ability to make, maintain, and utilize social connections in order to achieve success in business.

Additional information

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