Franchisee Personality Profile

The Franchisee Personality Profile assesses the personality traits and type of techniques that characterize good leaders.

Purpose

The Franchisee Personality Profile comes in 4 versions, one each for General, Fast Food, Hotel and Restaurant applicant screening.

1. General Version: FPP-Ab evaluates how well a person’s personality and attitudes fit the ideal franchisee profile.
2. Fast Food Version: FPP-AbF evaluates how well a person’s personality and atti­tudes fit the ideal franchisee profile for a fast-food restaurant.
3. Hotel Version: FPP-AbH evaluates how well a person’s personality and attitudes fit the ideal franchisee profile for the hotel industry.
4. Restaurant Version: FPP-AbR evaluates how well a person’s personality and attitudes fit the ideal franchisee profile for the restaurant industry.

What It’s Best Used For

• Franchisee Selection and Recruitment: Vetting incoming investor applications or candidates early in the discovery pipeline to confirm they possess the right business acumen to run a local branch successfully.
• Auditing Rule Compliance and System Fit: Measuring an individual’s “Rule-abiding” tendencies to guarantee they will strictly adhere to parent company operational guidelines, system workflows, and brand standards.
• Gauging Financial Model Comfort: Evaluating an applicant’s “Comfort with sharing cost and profits” to ensure they willingly accept corporate fee structures and profit-sharing models without downstream resentment.
• Targeting Fast Food Operations: Running the Fast Food Version (140 questions) to score frontline manager capabilities alongside an integrated math module that tests an applicant’s ability to read sales graphs and charts.
• Vetting Hotel and Restaurant Leadership: Deploying the robust Hotel (171 questions) or Restaurant (174 questions) tracks to benchmark 25 advanced scales, including calculated risk-taking, passion, staffing, and cultural sensitivity.
• Predicting Employee Management and Drive: Identifying candidates with high self-efficacy who demonstrate the natural people skills to manage frontline workers, handle unexpected operational changes, and work hard to grow their volume.

Application

• Franchisee Selection
• Professional/Skills Development

Scales

No. of questions: 110 (General), 140 (FF), 171 (Hotel), 174 (Restaurant)
Question type: Situational, self-report, skill testing
Estimated completion time: 35 minutes
Shorter versions of assessment: N/A
Recommended age level: 18+
Qualification Level: Class A
Compliance: APA standards; EEOC standards (gender, age) Validation Information:
Sample Size: 855
Cronbach’s Alpha: 0.94

Features

Benchmarks: Available – General: (general population, Franchisees), Fast Food: (Franchisees from fast food industry), Hotel/Restaurant: (Entrepreneurs)
Interview Questions: Available
Group Comparisons: Available

Franchisee Personality Profile Report Includes

• Summary
• Introduction
• Graphs
• Detailed narrative interpretation
• Strengths and Limitations
• Impression Management
• Franchisee Personality Type
• Advice

Factors and Scales

General Version

Overall Score plus 14 scales, including:

• Leadership: Ability to take charge and lead others effectively.
• Comfort with sharing cost and profits: Assesses whether an individual is willing to accept having to share profits with the parent company.
• Self-efficacy: Assesses whether an individual believes that he or she has what it takes to succeed.
• Management Skills: Extent to which a person possesses skills relevant to managing employees.
• Rule-abiding: Extent to which an individual is willing to adhere to the rules and regulations of the franchise.
• Community/Family Values: Extent to which community or family values take precedence in a person’s life.
• Entrepreneurial Spirit: Assesses whether an individual has the desire and nose for busi­ness that is needed to flourish in this industry.

Fast Food Version

Overall Score plus 15 scales, including:

• Leadership: Ability to take charge and lead others effectively.
• Comfort with sharing cost and profits: Assesses whether an individual is willing to accept having to share profits with the parent company.
• Self-efficacy: Assesses whether an individual believes that he or she has what it takes to succeed.
• Management Skills: Extent to which a person possesses skills relevant to managing employees.
• Rule-abiding: Extent to which an individual is willing to adhere to the rules and regulations of the franchise.
• Community/Family Values: Extent to which community or family values take precedence in a person’s life.
• Entrepreneurial Spirit: Assesses whether an individual has the desire and nose for busi­ness that is needed to flourish in this industry.
• Graph and Chart Reading: Assesses whether an individual is able to understand and extrapolate information from graphs and charts.

Hotel Version

Overall Score plus 6 factors and 25 scales:

• Management Skills: Extent to which a person possesses skills relevant to managing employees.
• Comfort with Change: Assesses whether an individual has what it takes to bounce back after unexpected changes
• Work Ethic: Assesses how hard and how carefully an individual works, as well as how driv­en he/she is to achieve success.
• Calculated Risk-taking: Extent to which a person takes calculated, considered risks.
• People Skills: Assesses whether a person possesses the skills to get along with others.
• Self-Reliance: Extent to which a person relies on himself/herself and acts independently of others.

Restaurant Version

Overall Score plus 6 factors and 25 scales:

• Management Skills: Extent to which a person possesses skills relevant to managing employees.
• Comfort with Change: Assesses whether an individual has what it takes to bounce back after unexpected changes
• Work Ethic: Assesses how hard and how carefully an individual works, as well as how driv­en he/she is to achieve success.
• Calculated Risk-taking: Extent to which a person takes calculated, considered risks.
• People Skills: Assesses whether a person possesses the skills to get along with others.
• Self-Reliance: Extent to which a person relies on himself/herself and acts independently of others.