CRM Concepts

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Appropriate For New Applicants
Existing Employees
Comprehensiveness Intermediate
Administration Time - 30 min
Format mouse icon
Scoring Options Internet icon
Language English
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The CRM Concepts test measures knowledge of Customer Relationship Management (CRM) systems and methodology. Designed for the experienced CRM professional, this test includes the following topics: Business Integration, Deploy, Development, Enterprise Wide Solution, Implementation, Management Buy-In, Planning, and Program Management.

Job Family/Title: HR Professionals/Managers
Time Allowed (minutes): 3 Minutes Per Question
Maximum Number of Questions: 30
Approximate Completion Time: 23 Minutes
Number of Sittings: One
Designed for Unproctored Environment: Yes
Question Format: Computer Adaptive Testing (CAT) technology dynamically adjusts the test to the level of the test taker resulting in shorter test times, increased accuracy and enhanced security.
Category: Essential Skills (Business Skills)

Test Topics

Business Integration
• Budgeting
• Reporting
• Sales

• Metrics
• Resources
• Scalability

• Customization
• Systems Requirements
• Web-Based

Enterprise Wide Solution
• Infrastructure
• Program Repository
• Synchronized Process and Strategy

• Change Management
• Proof of Concept
• Test
• Train

Management Buy-In
• Accountability
• Organizational Analysis
• Process Improvement

• History of CRM
• Impact Analysis
• Requirements Analysis
• Sales Strategy

Program Management
• Documentation
• Risk Management
• Status Reporting

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